Our Marketing specialization cohort of 2022-24 participated in an industrial visit to Telangana. They visited the Mulkanoor Cooperative Society, a renowned cooperative organization in the region on 20th march 2024.

This immersive experience provided students with invaluable firsthand exposure to the unique operational structure and practices of a cooperative society. They gained insights into the cooperative model, from member recruitment and engagement to product marketing and distribution strategies. This insightful visit allow students to bridge the gap between theoretical marketing concepts and real-world industry practices.